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Public Relations: Function & Practice provides the student a detailed overview of public relations concepts, including public relations law and ethics, communication models and theories, and the importance of business literacy in public relations, among others. This textbook is direct and concise with systematic content designed to engage today’s student through visually engaging content. There is a wide variety of assignment types that help students master public relations concepts and build real-world working capability. Public Relations: Function & Practice goes into preparing for public relations jobs, finding your fit in public relations, and understandint the global audience. A chapter is broken down into monitoring the environment and preparing for threat and crises. Buy Public Relations: Function & Practice and be confident in your public relations education and career.
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