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Music Business Handbook and Career Guide, 12th Edition provides the student with a detailed overview of music business concepts, including music copyright, professional songwriting, first sale doctrine, rights in names and trademarks, collaboration, foreign collections, digital promotion, among others. This textbook is direct and concise with systematic content designed to engage today’s student through visually engaging content. There is a wide variety of assignment types that help students master music business concepts and build real-world working capability. Music Business Handbook and Career Guide, 12th Edition goes into gaining traction as an aspiring talent, the five stages of record production, negotiating strategy, streaming technology, radio promotion, negotiating artists’ fees, and performance rights in concerts. A chapter is broken down into assistants to management. Buy Music Business Handbook and Career Guide, 12th Edition and be confident in your music business education and career.
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