Media & Culture: An Introduction to Mass Communication, 11th Edition

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  • By: Campbell, Richard; Martin, Christopher; Fabos, Bettina
  • 11th Edition | 2017 | Paperback/li>
  • ISBN is 9781319058517 / 1319058515
  • Publisher: Bedford/St. Martin’s

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Media & Culture: An Introduction to Mass Communication, 11th Edition provides the student a detailed overview of communication concepts, including digital gaming and the media playground, sound recording and popular music, and movies and the impact of images. This textbook is direct and concise with systematic content designed to engage today’s student through visually engaging content. There is a wide variety of assignment types that help students master communication concepts & build real-world working capability. Media & Culture: An Introduction to Mass Communication, 11th Edition goes into magazines in the age of specialization, books and the power of print, advertising and commercial culture, and public relations and framing the message. A chapter is broken down into media effects and cultural approaches to research. Buy the textbook Media & Culture: An Introduction to Mass Communication, 11th Edition and be confident in your communication education and career.

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