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Mass Communication: Living in a Media World, 6th Edition provides the student a detailed overview of communication concepts, including living in a media world, elements of mass communication, mass communication effects and how society and media interact, theories of media and society, books and the birth of mass media, magazines and the power of words and images, and newspapers and the news as a reflection of a democratic society, among others. This textbook is direct and concise with systematic content designed to engage today’s student through visually engaging content. There is a wide variety of assignment types that help students master communication concepts & build real-world working capability. Mass Communication: Living in a Media World, 6th Edition goes into electronic media, audio and music and talk across media, movies and mass producing entertainment, television broadcast and beyond, online media, advertising, and public relations. A chapter is broken down into media law and free speech and fairness. Buy Mass Communication: Living in a Media World, 6th Edition and be confident in your communication education and career.
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