Entrepreneurship: The Practice and Mindset, 2nd Edition – Loose Leaf

$86.99

  • By: Neck, Heidi M.; Neck, Christopher P.; et al
  • 2nd Edition | 2020 | Loose Leaf
  • ISBN is 9781544354668 / 1544354665
  • Publisher: SAGE Publications

Sell this book

Free Shipping over $15

Out of stock

Used Book in Good Condition: Ships in one business day! Used books may have highlighting and/or underlining. May not include supplements or access codes. Ships with tracking.

Entrepreneurship: The Practice and Mindset, 2nd Edition provides the student a detailed overview of entrepreneurship, including media images of entrepreneurs, corporate entrepreneurship, buying a small business, serial entrepreneurship, the self-leadership habit, the four parts of a business model, customers and markets, and observation techniques, among others. This textbook is direct and concise with systematic content designed to engage today’s student through visually engaging content. There is a wide variety of assignment types that help students master entrepreneurship concepts & build real-world working capability. Entrepreneurship, 2nd Edition goes into the design-thinking process, interviewing as a useful technique for identifying needs, from idea generation to opportunity recognition, four pathways to opportunity identification, and the improvisation habit. A chapter is broken down into building business models. Buy Entrepreneurship, 2nd Edition and be confident in your entrepreneurship education and career.

Own this book? See if Mybookcart is buying Entrepreneurship, 2nd Edition.  Sell your textbook for cash.

Shopping Cart