Strategic Management of Technological Innovation, 6th Edition

$105.99

  • By: Schilling, Melissa
  • 6th Edition | 2019 | Hardcover
  • ISBN is 9781260087956 / 1260087956
  • Publisher: McGraw Hill

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Strategic Management of Technological Innovation, 6th Edition provides the student with a detailed overview of technological innovation concepts, including multiple dimensions of value, assessing the firm’s current position, the development budget, technology cycles, among others. This textbook is direct and concise with systematic content designed to engage today’s student through visually engaging content. There is a wide variety of assignment types that help students master technological innovation concepts and build real-world working capability. Strategic Management of Technological Innovation, 6th Edition goes into development at Cisco Systems, the effectiveness and use of protection mechanisms, the management of new product development teams, and launch timing. A chapter is broken down into innovation in collaborative networks. Buy Strategic Management of Technological Innovation, 6th Edition and be confident in your technological innovation education and career.

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