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Small Business Management, 17th Edition provides the student a detailed overview of small business concepts, including the entrepreneurial life, integrity and ethics which are the foundations for success in small business, starting a small business, franchises and buyouts, the family business, the business plan, the marketing plan, the organizational plan, understanding a firm’s financial statements, forecasting financial requirements, and the location plan, among others. This textbook is direct and concise with systematic content designed to engage today’s student through visually engaging content. There is a wide variety of assignment types that help students master small business concepts & build real-world working capability. Small Business Management, 17th Edition goes into a firm’s sources of financing, planning for the harvest, building customer relationships, product development and supply chain management, pricing and credit decisions, promotional planning, and global opportunities for small businesses. A chapter is broken down into professional management and the small business. Buy Small Business Management, 17th Edition and be confident in your small business education and career.
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